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Channel: Topic - Content Creation | BostInno
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The Huffington Post: Yet Another Fan of Content Curation

Most of you likely visit the Huffington Post on a regular basis – and you aren’t the only one.  The self-proclaimed “internet newspaper” boasts 28M monthly unique, influential viewers and is...

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Six Easy Ways to Refresh Your Website

We like to say that your website is a living, growing thing; it's not static, but rather constantly changing. Many people believe that maintaining a website is a lot of unnecessary work, so we've...

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95 Percent of Marketers Curate Content

Everyone is buzzing about content curation these days.  At SXSW, it was impossible to ignore the term.  Here at Curata, content curation is what we do and we are psyched to see the practice gaining...

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Content Marketing with Jay Acunzo – Marketing Minute Video Series

We are here for another week of our “Marketing Minute” series to help you with content marketing. This week Jay Acunzo of CampusLIVE teaches us how to write to retain readers, shares tips on...

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10 Tweetable Facts on How to Feed Your Pesky Content Beast

If you haven’t downloaded the recent eBook – How to Feed the Content Beast (without getting eaten alive)– now’s your shot!  Whether you are looking for a quick snack to feed the ever ravenous content...

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Driving Local Web Traffic to Your Site: 6 Tips You Can Incorporate Today

It might sound like a cliché, but the Internet has truly flattened the world! Digital marketers need to implement effective strategies that allow them to reach extremely localized audiences with...

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Content Marketing with Jay Acunzo – Part 2 – Marketing Minute Video Series

We are here for another week of our “Marketing Minute” series to help you improve your content marketing and drive action through content. For the second time, Jay Acunzo of CampusLIVE teaches us more...

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7 Expert Chefs in Feeding the Content Beast

If you’ve read our recent eBook, “How to Feed the Content Beast (without getting eaten alive),” you’re likely familiar with the beast.  He growls when you aren’t providing relevant, timely content on...

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Content that Makes Your Audience Spin Around and Take Notice

Think of your audience like it is filled with CeeLo Greens – is your content getting their attention? September is right around the corner. Leaves start to change colors, school is back in session and...

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An Open Apology to Young PR Professionals

My – ahem – older colleagues and I will often swap war stories about how PR was “done in our day” and how easy the younger practitioners have it. We’ll lament on how tedious it was to leaf through...

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Insights from #CMWorld12: 3 Steps to Better Content Marketing Strategies

From Red Bull to Pampers, countless brands have proved that in today’s marketing world, quality content is king. According to the State of Content Marketing Survey, produced by Content Marketing...

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Tips from a Writing Pro for PR Professionals

Whether we realize it or not, we are writers at heart in the PR profession. Between drafting pitches, writing new business proposals, sending client emails, editing press releases or writing entire...

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Content Marketing Is Here to Stay!

Times are certainly changing for B2B marketers. While expectations to drive leads and sales are high, marketers are often working with both a limited budget and staff. This catch-22 of sorts has...

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The Information Overload is a Lie... and the Cake Still is Too.

Image via Know Your MemeDrowning in a Sea of InformationWhile it is impossible to put an exact number on pages and sites of the web, Kevin Kelly, editor of Wired Magazine, stated in his 2010 book What...

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Content Is Indeed King, So Who's the Queen?

So we are all familiar with the saying these days that “Content is King”, and if you are not, well then you better get up to speed very quick.  Obviously, the big driver for this is: internet adoption...

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Real-World Examples of Content Curation Inspiration

When you’re working on a new project and you’re not sure if its going to work or not, what’s the first thing you do? Google examples on how to tackle it right? Or google how someone else did it...

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6 Content Marketing Ideas for 2013

The words “content marketing” may sound complicated to some new business owners, but it’s really simple. It’s all about getting the word out about products and services by publishing content online....

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7 Content Marketing Mistakes to Avoid in 2014

As much as we strive to create perfect content, there’s bound to be times where we make mistakes. Maybe we failed to utilize the right social channels or forgot to consult the sales team. Maybe we...

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Spring Is Here! 4 Tips to Thaw Out Your Content Marketing Strategy

The calendar may be telling us that Spring has arrived, but looking out the window here in Boston continues to indicate otherwise. The cold weather lingers on making it safe to say that we could all...

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Students to Learn the Ins and Outs of Inbound Marketing

NUMA is excited to be welcoming HubSpot's Amanda Sibley, programs team lead and content marketing manager with over 3 years of experience with their demand generation marketing for our next general...

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